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Local Food and Drink

Going Green

Local Food & Drink

Why is local food and drink good for business?

Food tourism is becoming increasingly popular. Visitors are choosing to go to destinations to sample local food and drink specialities and well-known restaurants, or they make a point of going to food festivals, farmers’ markets and recommended restaurants when they are staying away.

Local food is usually fresher and needs less storage, preservation and transportation, and will therefore taste better too. And visitors will enjoy sampling local fare.

Ultimately, food tourism:

  • Adds value to your business
  • Adds visitor appeal
  • Reflects your commitment to supporting the local and regional economy
  • Reflects your commitment to sustainability
  • Celebrates great local produce and helps keep local and regional producers in business
  • Adds marketing & promotional potential


What is local to North East England?

Coffee is roasted here, over 60 different varieties of chillies from around the world are carefully nurtured on the edge of the North Pennines, and 20 varieties of gourmet 'Heritage Potatoes' (including black, red and blue ones) are grown in Northumberland soil on a single farm. Also:

  • Craster kippers
  • Lindisfarne oysters
  • Pease pudding
  • Scones
  • Bacon
  • The Stottle & Newcastle Brown Ale bread
  • Honey
  • Rare breed sausages
  • The pasty
  • Fish & Chips
  • Leeks
  • Newcastle Brown Ale
  • Alnwick Rum
  • Lindisfarne Mead


Food and Drink events

Visitors love experiencing new tastes and new cuisines.  British Food Fortnight (every autumn) is the flagship annual event for promoting British and regional food in restaurants, cafes, pubs, schools, catering firms and retailers.

Each year thousands of UK businesses take part and there are regional events, festivals and fairs up and down the country. It’s a great way to tempt visitors to try local and regional fare.

Check out the British Food Fortnight website for details of events, ideas of how to get involved, and even recipes.

Keep up with other regional and local food and drink events at Taste North East


Where can I find out more?

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And don't forget

Document Library

Visit our Document Library packed full of support information, factsheets, and helpful documentation to download.

Case Studies

Visit our Case Study section for live examples of local tourism business success.

Contact Us

Can't find what you're looking for? Or need someone to talk to? Then Contact Us

TK4.a.3CS - Purchasing - Promoting local food producers - West Coates B&B
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TK4.a.3CS - Purchasing - Promoting local food producers - West Coates B&B

TK4.a.3CS - Purchasing - Using local produce - Grindon Cartshed
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TK4.a.3CS - Purchasing - Using local produce - Grindon Cartshed

Grindon Cartshed is a self-catering and B&B in Hadrians Wall country. The owners farm in an environmentally sensitive way and are passionate about using and supplying local produce.

Click here to download Adobe Acrobat Reader

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