Desti.ne

What Is Desti.ne?

Desti.ne is the North East England tourism product database and online booking function. It collects, updates and displays information about attractions, events, accommodation and other product types in the region. This information is then automatically fed to local, regional, national and international websites. This means, from one single online ‘record’ in Desti.ne, your business information can reach millions of visitors. It can also offer you a quick and easy facility of incorporating online booking into your business website (Desti.ne Frontdesk).

And best of all, it is no cost, or very low cost.

 
Why use Desti.ne?

The way in which people research and book their holidays, short breaks and days out is changing. The internet is the fastest growing and most widely used source of information for holiday research, and online sales in the tourism sector continue to rise dramatically.

• 70% or more of households in Great Britain are now online
• 50% of people now book at least one element of their holiday online
• 38% of consumers look to Official Tourist Board sites to source information on the web
• 69% say the internet has made them more confident about booking travel arrangements
• 38% say the internet has led them to take more holidays

How does Desti.ne work?

There are two ways in which you can use Desti.ne;

Desti.ne Extranet - (the regional database) - making your products and services viewable and accessible to visitors worldwide
Desti.ne Frontdesk – (the online booking facility) - making it easy for you to incorporate an online booking functionality and making it easy for your visitors to find you and to book online immediately.

Where is your information displayed?

• www.visitnortheastengland.com
• www.teesvalleyunlimited.gov.uk
• www.thisisdurham.com
• www.visitnorthumberland.com  
• www.newcastlegateshead.com
• various regional campaign and niche websites
• www.VisitBritain.com 
• www.EnjoyEngland.com 
• EnglandNet -  which also reaches Google Local and TomTom satellite navigation systems
• DFDS Ferries
• provide updated information to Tourist Information Centres
• and for Desti.ne Frontdesk users - Travelsupermarket.com, LastMinute.com; and expedia.co.uk

Where to go for further help

Start by watching the short Desti.ne video

Contact your Area Tourism Partnership co-ordinator/Data Stewards who can answer all your questions;

• Visit County Durham: Melanie Lowes,
  Senior Business Relationship Executive, Tel: 03000 261 220 
• Northumberland Tourism: Alexis Guntrip,
  Business Relationship Coordinator Tel: (01670) 794520
• Tourism Tyne & Wear: Emma Hallington,
  Digital Marketing Executive Tel: (0191) 440 5727
• Tees Valley Unlimited: Heidi Shepherd                                                                           Transitional Tourism Officer  Tel: (01642 524459)

Once you are registered, the  Desti.ne Extranet Tutorial  gives a helpful step-by-step guide to uploading and updating your information.

You can also read two Case Studies from businesses who are benefitting from using Desti.ne.
 
Ultimately, of course, it is your responsibility to ensure your information is up-to-date and accurate. You can check your information on the tourism product database is fully up-to-date by reviewing your entry on the regional visitor website www.visitnortheastengland.com